Kate Hudson for Ann Taylor Spring 2012 Campaign

Kate Hudson is the new face of Ann Taylor Spring 2012 Campaign, replacing Demi Moore, who featured in the Fall 2011 and Holiday 2011 ads. The new campaign was shot by Tom Munro at an estate in Pasadena, California. More pics below.

“I am thrilled to collaborate with Ann Taylor this Spring,” said Kate Hudson. “I love fashion, and their new Spring collection is so stylish and hip and colorful! As a young girl I looked up to the sophisticated style of Ann Taylor so it’s been very cool to see how the brand has evolved to meet the changing needs of modern women. The new Ann Taylor is not afraid to be sexy and real – because they design for every generation. The clothes are stylish and comfortable, easy and wearable. They really help you look and feel perfectly put together for any occasion.”

Courtesy of Ann Taylor