Rihanna Rogue: New Fragrance for Women

Rihanna will launch Rogue, her fourth fragrance for women, in September. “People are always changing and evolving and with Rogue I wanted to switch it up to reflect who I am today. I made it for all women, for every mood, because we all want to project our true selves,” said Rihanna.

Rogue, described as sensual oriental includes notes of lemon blossom, cyclamen, jasmine, rose, plum, suede, musk, woods, patchouli, vanilla and amber. It will be available in 3 sizes, with the biggest one of 125ml. (I will update with more details when available.)

The ad campaign was photographed by Mario Sorrenti (see a shot below). The scent will launch in September 2013 in the US at Macy's and Dillard's with a wider rollout to follow later on.