Salvatore Ferragamo New Fragrance 'Signorina Eleganza'

Salvatore Ferragamo will launch a new fragrance for women, Signorina Eleganza, in February 2014. The new version is described as sophisticated, elegant  and "more mature" compared to the original Signorina fragrance from 2012.

The scent was created by perfumer Sophie Labbe and it includes notes of grapefruit, pear, osmanthus, almond powder, patchouli and white leather. The campaign is fronted by model Anja Rubik.

Speaking to Cosmetics International, Ferragamo Parfums CEO Luciano Bertinelli said: “Signorina Eleganza is a more sophisticated, elegant and luxurious interpretation of the original. We played with gold and nude shades to tell a different story.”

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